Jai-Dee Dancewear is a sustainable leotard company celebrating the beauty, wisdom and value of women who dance. Our blog serves to inform, inspire and connect our community of socially conscious women in ballet and beyond. All hearts are welcome here.


On April 22, 1970, 20 million Americans participated in the first Earth Day. This massive turnout stimulated the creation of the United States Environmental Protection Agency and passages of Clean Air, Clean Water and Endangered Species Acts that same year. It was a hopeful start.

Unfortunately, our mistreatment towards the earth has only increased since that time. Especially with the past thirty years, we have rapidly, persistently and even knowingly marched ourselves into climate catastrophe.

Earth Day is now a global event, and a glance at the ‘gram today certainly suggests worldwide concern for the planet. Social media manipulation and green sheen aside, our hearts may be in the right place. Our behaviors though, those remain in cycles and systems antithetical to the values we are hashtagging. It’s our lack of action that nullifies our well-intentioned hearts.

The earth doesn’t need us to be perfect, but it definitely needs us to be so much better –and being better depends on doing better. Here are a few things I have found worth doing.

Give up the illusion of good

When we insist on engineering a “good” image, we lose touch with the whole picture. We develop blind spots around our failures. Letting our humanity come into vision (in life, work, companies, digital spaces and beyond) is essential to our progress.

Slow the f* down

When I slow down, I am less reflexive. I buy less and consume less. I access discernment and become more intentional in my actions. I am less defensive – more congruent with life around me. If we want to change our behaviors, we have to slow down enough to work with them. I start every morning by reminding myself to slow the f* down.

Listen to The Uninhabitable Earth: Life After Warming by David Wallace-Wells.

Brace yourself for a whole lot of truth-telling. This book is a clear, organized “kaleidoscopic accounting of the human costs” associated with the climate crisis we have authored. It is an important, weighty and poetic piece of work.

Cancel Carbon with Reformation

In our greenwashed world, Reformation (carbon neutral since 2015) stands out for taking meaningful action and influencing others to do the same. Their recent “Carbon is Canceled” campaign invites us all to offset carbon by switching to wind energy and by shopping the climate credits available on their site. These are simple, affordable and impactful actions (linked directly on their website) well worth exploring.

Join Earth Day 2019 to Protect our Species

Bees, coral reefs, elephants, giraffes, plants, whales and other endangered and threatened species are the focus of Earth Day 2019 (remember eliminating single use plastic was the 2018 focus? This is a good time to recheck our habits there too!) Visit the Earth Day 2019 Protect our Species campaign to get involved.

Wash laundry with a GuppyFriend® bag

The GuppyFriend® was featured in our post on microplastics last year and it is still the product we recommend for washing leotards and other activewear in. Hopefully, you already own one (sold at Patagonia) but don’t forget to use it! For me, this is a regular habit that reminds me of the daily choices I can make to reduce my harm.

Rewild your heart

We have engineered our landscapes and lives in a way that distances us from the natural world. We forget just how intimately and inextricably connected we are to the web of life. By stepping regularly into nature, we remember all that is worth protecting. Need a little inspiration? Connect with Jessica McCarthy here.

An annual Earth – ish Day is definitely not going to save the planet. As the slogan goes, it’s going to take Earth Day every day. With ongoing, civic participation (that’s us!), we have the power to bring our behaviors, politics and systems into alignment with our values. Our reality is being shaped by the steps we do or do not take. It’s urgent that we take the next step.

With heart,

Sustainable leotards empowering women through ecofriendly clothing.

Sustainable leotards empowering women through ecofriendly clothing.

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